Jelena Gajić

Papers:

THE FUTURE IS NOW: LEVERAGING BUILDING INFORMATION MODELING (BIM) FOR MARKETING SUCCESS (Year: 2024)
ANALYSIS OF THE COST-EFFECTIVENESS OF THE UNIVERSITY INSTAGRAM MARKETING CAMPAIGN USING A/B TESTING (Year: 2024)
PAMETNI GRADOVI KAO DEO DIGITALNE EKONOMIJE (Year: 2019)
SMART TURIZAM – MOGUĆNOST PRIMENE INTERNETA STVARI U SAVREMENOM TURISTIČKOM POSLOVANJU (Year: 2018)
THE IMPORTANCE OF RESPONSIVE LOGO DESIGN ACROSS A WIDE RANGE OF DEVICES ON THE WEB (Year: 2016)
NOVI KOMUNIKACIONI KANALI U PROCESU DIFUZIJE INOVACIJA (Year: 2015)
MARKET RESEARCH FOR CREATING CURRENT ACCOUNT BALANCE EQUILIBRIUM (Year: 2015)
COMPARATIVE ANALYSIS OF FACEBOOK AND COMMUNICATION ACTIVITIES OF THE MOUNTAIN HOTELS IN STARA PLANINA, KOPAONIK AND ZLATIBOR (Year: 2015)
THE IMPACT OF SOCIAL MEDIA ON TOURISM (Year: 2014)