Početna » Sinteza 2024 - International Scientific Conference on Information Technology, Computer Science, and Data Science » Student Session
Generative AI Tools in Web Design
Abstract:
Generative artificial intelligence (GAI) is a revolutionary branch of artificial intelligence that deals with the creation of new data based on samples from existing data. In the modern age, web design has become a key factor for the success of an online presence, and the application of GAI in this field opens the door to innovative approaches, content personalization, and improvement of user experience. It enables automatic content generation, personalization of user experience, and optimization of website performance. The motivation to explore the application of GAI in web design stems from the need for more efficient, personalized, and innovative approaches to website design. Traditional approaches face challenges in terms of time, limited resources, and lack of personalization, while the application of GAI enables automation of design processes, generating dynamic content, and adapting to individual user needs. This paper explores the possibilities of applying GAI in web design, highlightingits importance in the context of the modern digital environment. In this paper, we used the description method for GAI and its tools for web design. Then we developed two websites, one the classic way, and the second using GAI tools (ChatGPT, Canva, WixADI), and compared and evaluated their performances using a questionnaire
CITATION:
IEEE format
M. Ganović, A. Avdić, “Generative AI Tools in Web Design,” in Sinteza 2024 - International Scientific Conference on Information Technology, Computer Science, and Data Science, Belgrade, Singidunum University, Serbia, 2024, pp. 392-397. doi:10.15308/Sinteza-2024-392-397
APA format
Ganović, M., Avdić, A. (2024). Generative AI Tools in Web Design. Paper presented at Sinteza 2024 - International Scientific Conference on Information Technology, Computer Science, and Data Science. doi:10.15308/Sinteza-2024-392-397
BibTeX format
Download
RefWorks Tagged format
Download
