@conference{Rad2015, author = {Radivojević, V., Stanišić, T.}, title = {The Use of the Internet in Direct Marketing: Advantages, Results and Limitations}, booktitle = {Synthesis 2015 - International Scientific Conference of IT and Business-Related Research}, year = 2015, doi = {10.15308/Synthesis-2015-603-605}, pages = {603-605} }